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If you haven’t heard about the newest and hottest social network launched by Google, you most likely don’t use social media. Google+ was developed to rival Facebook and Twitter. It’s currently in field-testing mode which means you need to receive an invite and must be over 18 to be able to gain access plus you will need a Gmail account to login.

The most asked question is should you jump on the Google+ bandwagon?
If you like to be an early adapter and have plenty of spare time to play, by all means do so. But if you are looking for a social network that you can use for business with the intent to make money on, then I recommend not at this time. You need to decide if the time spent playing in a new site is worth it to you or if the investment of your time is more valuable spent focusing on income producing activity for your business. 

Yes, I believe Google+ could be a game changer and I have set up my account to test it out, but despite its impressive growth (latest estimate shows Google+ at 18 million users); right now it does nothing too drastically different than Facebook. It offers excitement with the newness and a few enhanced features but it doesn’t allow businesses to set up brand pages at this time, and at the end of the day the cycle of posting a status update, commenting on friends posts and sharing links is the same on both.

What ever you decide, check out ‘Google+: The Complete Guide’ for more information. If you would like a Google+ invite, email me at clm@wcninteractive.com with ‘Google+ Invite Please’ in the subject line.

Make it a great social day!

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May 2012
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